Archive - NoGood News

Chasing virality is getting your brand nowhere

📰 NoGood News Vol. 112 | More on viral marketing, brand building on Reddit, and query fan-out

Feb 18 • NoGood

The Strategy Behind the Most-Watched Super Bowl Halftime Show in History

How Apple Music turned the Super Bowl halftime show into a global phenomenon

Feb 10 • NoGood

This year's Super Bowl ads are keeping us glued to our seats

📰 NoGood News Vol. 111 | More on Super Bowl ad predictions, the "offline" era, and conversational search

Feb 4 • NoGood

January 2026

Are you paying attention to OpenAI's latest OOH ad?

There's a shift emerging in the AI space and it has nothing to do with specs

Jan 30 • NoGood

Does Substack's TV app announcement align with its brand identity?

More on Substack's strategy beyond long-form written content

Jan 28 • NoGood

Did Hermès just rewrite the traditional luxury marketing playbook?

📰 NoGood News Vol. 110 | Illustrators and animators are becoming status symbols

Jan 21 • NoGood

Is 2026 the new 2016?

Gen Z turns nostalgia into a year-long trend (but will it last?)

Jan 16 • NoGood

Consumers are holding brands accountable and there's no backing out

Out-of-touch influencers and brands will no longer tolerated in 2026

Jan 13 • NoGood

Equinox joins the AI slop conversation and the reaction... is mixed

Brands are taking a stance on AI

Jan 8

Will OpenAI's plan to acquire Pinterest go up in flames?

📰 NoGood News Vol. 109 | Dive into OpenAI's plan to battle giants like Amazon and Google

Jan 7 • NoGood

December 2025

Is McDonald's Christmas ad worse than Coca-Cola's?

📰 NoGood News Vol. 108 | How Generative AI ads are taking over the market

Dec 17, 2025 • NoGood

Did Spotify Wrapped 2025 redeem themselves?

📰 NoGood News Vol. 107 | Happy Spotify Wrapped day, aka every marketer's Super Bowl

Dec 3, 2025 • NoGood

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