I found the note in the footer saying made by humans particularly interesting. It is probably the element that clashes the most, but that is exactly why it stands out. It reinforces how strongly luxury is still associated with human creation, craftsmanship, and intentional product making. Using AI as a contrast while explicitly signaling human authorship feels like a deliberate tension. Whether it fully works is debatable, but it clearly shows how brands are trying to anchor luxury in human value at a time when AI generated content is everywhere.
Yes! Anti-AI stunts are becoming a marketing trend in 2026, and now, brands are getting in a position where they need to take a stance. The "made by humans" line was an intentional move to remind people that the show, Pluribus, is and will continue to be made by the people. We wonder if more films and shows, or ads in general, will do the same.
I found the note in the footer saying made by humans particularly interesting. It is probably the element that clashes the most, but that is exactly why it stands out. It reinforces how strongly luxury is still associated with human creation, craftsmanship, and intentional product making. Using AI as a contrast while explicitly signaling human authorship feels like a deliberate tension. Whether it fully works is debatable, but it clearly shows how brands are trying to anchor luxury in human value at a time when AI generated content is everywhere.
Yes! Anti-AI stunts are becoming a marketing trend in 2026, and now, brands are getting in a position where they need to take a stance. The "made by humans" line was an intentional move to remind people that the show, Pluribus, is and will continue to be made by the people. We wonder if more films and shows, or ads in general, will do the same.